Why are tungsten rings so expensive at jewelry stores? Or you want to know cheap vs expensive tungsten rings? Is this happen to you? You are looking to buy a Men’s tungsten ring. Your local jewelry store quote you:>$200 for just one tungsten ring.
Then you do some research online stores, such as Amazon or eBay, you will find the price is way cheaper under $50.
Why such a big price difference? Will there be a difference in quality, or is it just the store owner’s mark up in this case?
You will find answers by reading my posts on these topics:
Why Do Tungsten Rings Vary in Price? (Expert Answer) or you can read this post: Main Difference Between Cheap and Expensive Tungsten Rings
If you want to know why are tungsten rings so expensive at jewelry stores, you should know Why Are Tungsten Rings So Cheap on Amazon/eBay? first.
Let’s continue with the topic today: Why are Tungsten Rings so Expensive at Jewelry Stores?
Reason 1- They sell premium tungsten rings.
What is a premium tungsten ring? Premium tungsten rings are tungsten rings made with nickel not made with Cobalt. In another word, the rings are made with jewelry grade tungsten, not industrial tungsten.
If they sell you a tungsten ring made with cobalt, this is what will happen 3-5 months later. The rings will tarnish and blacken your fingers.
So, Almost every jewelry stores sell premium tungsten rings.
Reason 2-The Cost is much higher than selling online
Let me tell you more about reason 2- The COST.
Suppose you are selling tungsten rings at a store and online.
If you are rent a store, you have to pay thousands of dollars for the rent per year.
But, if you are starting an amazon store, you only have to pay $39.99 per month, $480 per year.
If you are selling on Amazon, you only spend $5 or even less on CPC ads to sell one ring, but if you are selling at a physical store, you have to spend $50 on average to sell one tungsten rings.
And the jewelry store has to pay other fees, such as power, water and other equipment.
Reason 3- They Provide Lifetime Warranty.
If you buy a tungsten ring on Amazon or eBay, you get 30 days warranty. If your
Tungsten ring break or tarnish( the chance is slim, but could happen) after 30 days, you will find no one for help.
If you buy a tungsten ring on other websites online, they provide 90 days or 12 months warranty.
But, if you buy a tungsten ring at a local store, they usually provide a lifetime warranty.
If your ring got any problem, you can get a free one. If you break it or the color tarnished, you can call for a free replacement.
Most of the jewelers also provide free replacement if your finger grows bigger.
Therefore, you pay extra money for an excellent service and lifetime warranty.
Reason 4 – They sell tungsten rings manufactured in the USA.
As far as I know, most of the tungsten rings are made in China, (such as triton jewelry)the USA and other Asian countries. Tungsten rings made in the USA is a little bit expensive compared to rings made in Asian countries because the manufacturers have to pay extra taxes. ( the tax is not much money, you can just ignore)
But, the quality is the same. I have been in the ring manufacturing business for many years, I know the quality might be better than rings made in the USA.
Therefore, buy tungsten rings with confidence.
Conclusion:
There are 4 reasons above. But, I believe the reason 2 and reason 3 are the main reasons.
The cost of running a physical store is much higher than selling online and they provide a lifetime warranty. Therefore, they have to sell at a much higher price>$200.
If you want to buy tungsten rings for daily use, I recommend you buy on Amazon. You got no problem.
If you want better services, you can buy one at a local store by paying extra money.
But, I really hope you guys buy something online.
Let me share 2 stories with you guys.
A friend of mine purchased hubby’s original from Zales for $300 and he lost it. So he decided to buy another one on Amazon for $30 and it is just as good of quality.
One of my female friends in the USA bought 2 tungsten rings for her husband. One from the Blue Nile, one from Amazon. The reason she bought the Blue Nile is that is is a lighter color which her husband wanted and could not find it on Amazon.
You know what? They are the same quality. One was $249 and one was $29.
After reading the 2 stories, you know what to do next!
Thanks for reading. See you in the next post. If you have any questions, free to contact me. Want to read more, read here or here.

Tiger is a fashion&jewelry lover. He is also a fashion jewelry manufacturer that help thousands of small business to grow and also do business with some big fashion jewelry brands. He is a truly metal expert and he will share some information you are looking for.